Why Advanced Analytics Is in Your Future

Jun 15, 2017

By Lisa Morgan, All Analytics

Basic reporting and analytics are now competitive table stakes across industries. As 2020 approaches, more companies are using sophisticated algorithms to drive higher levels of efficiency, reduce costs and risks, drive additional revenue, improve customer experience and more. If organizations want to become truly agile in today’s dynamic business environment, they have to continually improve their operations and evolve the ways they’re using analytics.

“If you’re not using advanced analytics yet, you’re in trouble,” said Bill Franks, chief analytics officer at the International Institute for Analytics (IIA). “Twenty years ago, if you were doing some type of analytics you had competitive advantage. Now if you’re not doing analytics, you’re falling behind. If companies don’t push to adopt the new stuff, it’s going to become a problem over time.”

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