Inquiry Response: The Importance of Demand-Oriented Analytics

Inquiry:

Our advanced analytics team has been tasked with looking at the state of our data program with an eye toward arriving at a new future-state framework. Currently, our biggest challenge is that our internal customers’ processes are not set up to consume what we provide. Do you have any advice?

Response:

THE BIG IDEAS:

  • Rookie mistake
  • Boost credibility
  • Empathy quotient

ROOKIE MISTAKE

Characterizing a project as a data science problem with the emphasis on creating a clever model is a

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